This is a challenging time for businesses in the UK and Ireland and we understand the pressure this puts on your HR business function. With the future uncertain for many employees, now is the time to work on developing your employer brand. A strong employer brand will not only reassure your current staff but also make you a first choice for potential candidates in the future or any current active recruitment campaigns. With the media landscape evolving to adjust to the current COVID-19 lockdown, let us advise you on how your company’s employer brand can cut through the noise and be seen and heard. Protect the reputation of your future business by investing in your employer brand today.
Struggling to find the right people to grow your business? We can help you. Email us to find out more.
Tasked with establishing a value proposition in order to shift perception and shine a light on the positive working experience of Baker McKenzie employees as well as the diverse skill sets from which candidates are sought. ASG designed an innovative Employer Brand and connected recruitment campaign which was creatively focused and meaningful in its message.
Using personal stories and real-life representatives, the campaign saw web traffic increase by 500% and succeeded in delivering a surplus of talent while also initiating a long-term perception shift to allow future recruitment success.